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Latest Trend: Beer Tanning, and Doctors Warn Against It

Young woman pulling down bikini bottom to reveal tan line, close-up

Photo: Getty Images

 Instead of drinking beer, some people are pouring it on their skin, claiming it’s the key to the “best tan ever.”

Videos are showing people dousing their skin in beer while out in the sun, with one calling it a “cheap way to tan faster.” Different kinds of beer are used in different clips, with some sun-seekers using the brew along with sunscreen, while others skip the SPF. And beyond the practical problems with coating your skin in beer, like the fact that it will leave you sticky and smelling like a dive bar, it’s also dangerous to not use sun protection.

Jason Goldberg, director at SpaSeekers.com, reminds people that not using sunscreen leaves you vulnerable to “sunburn, heatstroke or even sun poisoning in severe cases.” And even worse, research shows that sunburn can raise the risk of skin cancer. So save the beer for drinking and keep slathering on that sunscreen when you’re outside, no matter what you hear on TikTok.


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